Marke · Marken & Werbung 1996
Fruchtsaftgetränk im charakteristischen Alu-Standbodenbeutel mit Strohhalm, seit 1969 auf dem Markt. 1996 ein Klassiker im Kinder- und Pausensegment, beworben mit sommerlichen TV-Spots.
Capri-Sun is a brand of juice concentrate–based drinks manufactured by the German company Wild and regional licensees. Rudolf Wild invented the drink in 1969 and introduced it in West Germany as Capri-Sonne. It has come to be sold in over 100 countries, with licensees including Kraft Foods in the United States and Coca-Cola Europacific Partners in parts of Europe. It is one of the most popular juice brands in the world; as of 2023, roughly 6 billion pouches are sold per year globally.